Who We Are

Our Team

CEO – Carmen Llorente carmen

Carmen has been involved in advising, developing and supporting wellbeing, training, employment and enterprise schemes for the last 20 years within the private, public and third sectors. With an academic background in psychology, management and mental health, Carmen has served as a director or manager within charities, her own businesses and newly set up third sector organisations.

Carmen has also been a proactive director of Social Enterprise London for 6 years and is the Chair for Social Firms London in the South East of England.

Carmen is passionate about the empowerment and development of young people and is always interested in discussing new projects with prospective like-minded organisations.

carmen.llorente@yes-ltd.org.uk                       View Carmen on LinkedIn




Employment, Skills and Training Manager –

Liam Barrell

Liam writes, manages and leads Employment, Careers, Skills and Training provision at YES. Liam has previous experience as an employer with large and small organisations, experienceliam leading recruitment projects across many different sectors, and has worked within the public sector as part of the Employment and Enterprise team at the London Borough of Brent. After interviewing 1000s of candidates across his career and putting 100s into new jobs, Liam has excellent insight into employment provision and recruitment processes.


07890055462                 View Liam on LinkedIn


Football Coordinator / CWFC 1st Team Manager – Murad Ahmed 

Muradona is one of the founders of Cricklewood Wanderers Football Club and has led the clcwfc-manager-at-the-bernabeu-after-receiving-training-from-real-madrid-coachesub since its creation in 2011. Murad’s football education has taken place within the UK and abroad, and tactically he values high intensity pressing and short passing- something that is rarely found within the lower echelons of non-league football.




Youth Coordinator / Coach – Mo Zeiani 

Mo joined the team in summer 2016, taking on responsibilities for all youth activZeiani.jpgities at YES. Mo is an FA qualified football coach with experience in setting up and managing projects with groups of young people, not to mention the current Cricklewood Wanderers first team captain.



Administrator – Ewa Nowak

Ewa joined YES in Autumn 2017, providing vital administrative support to all of our projects.